Privacy Policy

Last updated: October 19, 2026

This Privacy Policy explains how CreativeMachine™ ("CreativeMachine", "we", "us", "our") collects, uses, stores and shares your personal information when you visit our website, book a call, complete our questionnaire, or take part in our workshop and support program.


CreativeMachine is operated by [Legal entity name, e.g. Defiant Digital Pty Ltd] (ABN [00 000 000 000]), based in Sydney, New South Wales, Australia. We handle personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).


By using our website or services, you agree to the handling of your information as described here. If you do not agree, please do not use the website or submit your details.

1. Information we collect

We only collect information that is reasonably necessary to run our business and deliver our services. This may include:


  • Contact details: your name, email address, phone number and business name.

  • Business information: your role, industry, website, team size, advertising spend, ad platforms used and the goals you share in our questionnaire or on a call.

  • Ad account and creative information: where you choose to share it, access to or screenshots of your ad accounts, performance data, existing creative, customer research and brand assets.

  • Booking and communication records: call bookings, emails, messages, call notes and recordings of support calls (we will tell you before a call is recorded).

  • Photos, video and audio: product shots, founder clips and other content captured during the workshop, including in our podcast studio.

  • Payment information: billing name, address and transaction details. Card details are processed by our payment provider and are not stored by us.

  • Community information: your profile, posts and messages in our private community on Skool.

  • Technical and usage data: IP address, browser and device type, pages viewed, referring site and similar data collected through cookies and analytics tools.


We do not knowingly collect sensitive information (such as health, religious or political information). Please do not share it with us.


2. How we collect it

We collect information directly from you when you complete a form or questionnaire, book a call, email us, attend the workshop, join our community or pay an invoice. We also collect some information automatically through cookies and analytics when you use our website, and occasionally from third parties such as booking or advertising platforms you have connected or referral partners.


You can choose not to give us your information or to interact with us anonymously where practical. However, if you do not provide certain details, we may not be able to book a call, tailor your workshop or deliver our services.

3. How we use your information

We use your personal information to:


  • respond to enquiries and book and run discovery calls;

  • assess whether CreativeMachine is a good fit for your business;

  • tailor and deliver the two-day workshop and six months of support;

  • review your ad accounts, creative and results as part of the program;

  • give you access to our live calls and Skool community;

  • process payments, issue invoices and manage our accounts;

  • send service updates, reminders and administrative messages;

  • send marketing about our programs and events, where permitted (you can opt out at any time);

  • improve our website, content and services;

  • comply with our legal obligations and protect our rights.


4. Testimonials, photos and case studies

We will only publish your name, image, testimonial, results or workshop content (such as founder clips or ads created at HQ) in our marketing with your consent. You can withdraw that consent for future use by contacting us, although we may not be able to remove content already published or printed.

5. Who we share it with

We do not sell or rent your personal information. We share it only where needed to run our business, with:

  • our team, senior strategists and contractors who deliver the program;

  • service providers that host our website and run our tools, such as website hosting (Framer), community platforms (Skool), video-call, scheduling, email, CRM, payment, accounting, file storage and analytics providers;

  • advertising platforms (such as Meta and Google) when we use cookies or pixels to measure and improve our ads;

  • creators or production partners, but only details needed for briefs or scripts you have approved;

  • professional advisers such as accountants, lawyers and insurers;

  • government bodies, regulators or law enforcement where required or authorised by law;

  • a buyer or successor if our business is sold or restructured.

We require our service providers to protect your information and use it only for the services they provide to us.

6. Overseas disclosure

Some of our service providers store or process information outside Australia, including in the United States, the European Union and other countries where their servers are located. Where we disclose information overseas, we take reasonable steps to make sure the recipient handles it consistently with the Australian Privacy Principles.

7. Cookies and analytics

Our website uses cookies and similar technologies to make the site work, understand how visitors use it and measure our advertising. These may include analytics tools and advertising pixels from providers such as Google and Meta. You can block or delete cookies in your browser settings, and opt out of personalised ads through your Google and Meta account settings. Some parts of the site may not work properly if cookies are disabled.

8. Marketing messages

We may send you emails or messages about our programs, events and content. Every marketing email includes an unsubscribe link, and you can also opt out by contacting us. We will still send essential service messages, such as booking confirmations, invoices and program updates, while you are a client.

9. How we protect your information

We take reasonable steps to protect your information from misuse, interference, loss and unauthorised access, change or disclosure. This includes using reputable providers, password-protected accounts, access controls and limiting access to people who need it. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.


If we become aware of a data breach likely to cause you serious harm, we will notify you and the Office of the Australian Information Commissioner (OAIC) as required by the Notifiable Data Breaches scheme.

10. Changes to this policy

We may update this Privacy Policy from time to time. The latest version will always be on our website with the "Last updated" date shown above. Continued use of our website or services after changes means you accept the updated policy.

11. Contact us

For privacy questions, requests or complaints, contact:

CreativeMachine™ — Privacy Officer [Legal entity name] (ABN [00 000 000 000]) Email: [privacy@yourdomain.com] Address: [Street address], Sydney NSW [Postcode], Australia

Privacy Policy

Terms and Conditions

© 2026 CreativeMachine™. All rights reserved.

Disclaimer: CreativeMachine™ provides creative-strategy workshops and ongoing support. Advertising performance depends on your business, budget, market and implementation. Results are not guaranteed. Case studies and testimonials reflect individual experiences and are not a promise of future performance.